Luka Brzin

Luka Brzin

"To write a great book, you must first become the book." — Naval Ravikant

Hi, I'm Luka.

I'm a product marketer who likes building things that solve real problems. Currently based in Lucerne, Switzerland, I've spent the last few years leading go-to-market for crypto and fintech products at Robinhood and Bitstamp, launching new assets, staking, and trading features used by millions of people across Europe and the US. Along the way I've also co-founded a few startups, growing consumer products from zero to tens of thousands of users, usually with little to no budget and a lot of organic hustle.

I'm at my best where things are being built, fixed, and pushed forward. I like taking something complex and making it simple, and I care about doing it honestly rather than dressing it up.

Outside of work, I've been an athlete my whole life. I played football professionally, hold a UEFA B coaching licence, and spend my afternoons coaching kids aged 4 to 7. When I'm not working or on a pitch, you'll usually find me hiking, climbing, running, snowboarding, or somewhere outdoors.

I believe the best work comes from effort over words. That's the standard I hold myself to, and it's how I try to show up every day.

With 3.5+ years of experience across crypto, SaaS, startups, and AI, here are some of the places I've worked and helped build.

My favourite books, in no particular order.

Coming soon...

Interested in how I could contribute to your team? Get in touch and I'll share my full CV.

Get in touch